Urges make any worthy change – any lifestyle change – difficult.
Difficult to pursue. Difficult to maintain. But easy to give up on or to push off till later (when it’s easier).
You know how to lose weight. You know you want to stop dieting. You also know it would be possible if only your urges didn’t make you think you would be deprived of things you enjoy or make you think you’re missing out on fun things in life.
Struggling with your weight because of your urges also means struggling with your confidence. You’ve thought of every tactic you could realistically apply – at work, at home, and when you’re by yourself – to avoid your urges.
Maybe you don’t “fear” your urges, but you’re wary of them. You’re cognizant of them. You’re preemptive…
Either way, you’re on alert.
I coach smart, accomplished women and men like you who are committed to losing the weight permanently. Who are struggling with losing weight or keeping the weight off because your urges overpower you every time.
You want to stop giving in to urges that lead to overeating.
You want to stop giving in to urges that lead to avoiding things you want to do, like working out consistently and effortlessly.
Your urges stop you right before you’re about to reach a new level. You even anticipate each urge and make a plan to overcome them… but they still overpower you.
And you’ve had enough.
The real weight problem isn’t the diet or exercise regimen you’re on – it’s keeping the weight from coming back on. The stress and feeling of being overwhelmed in this struggle gradually interferes with your confidence, your body, and your ability to show up the way you envision. Whether on the job or at home, I’ve been there, and I’ll help you undo the exhausting and frustrating urges that have power you no longer want them to have.
It’s not the diet or the workouts. The way you currently eat is creating your current shape and weight. To change your weight and shape, you’ll need to learn how the primal part of your brain is creating this pattern and how it uses urges to signal you. This is what our brains are designed to do, but know this… your habits are not you. It’s just a neurological response that’s been repeatedly triggered so often that it became a pattern of familiarity in your brain. You’re smart, so you understand this: You can train your brain to stop firing those signals and to develop new ones.
What one person eats isn’t exactly what you should eat to reach your own personal goals. Nothing is wrong with the way you’ve tried things in the past – it’s all extremely useful data. You can take this data and combine it with these commitment tools to instruct your brain to stop giving in to the urges of misplaced cognitive wiring and to begin developing new patterns. This is what true autonomy and control is – where you are in charge of your future.
With the ability to extinguish urges – the kind that stall your weight loss and stall your confidence at work and at home – you’ll show up in the body and the mindset you’ve always wanted to have. Weight loss is quite effortless once you’ve worked through all the reasons that are holding you back. With the ability to work past your current obstacles, your confidence, self-reliability, courage, commitment, and self-love naturally increase. Unapologetically.
I will help you undo your urges around food.
I am here to serve you as your life and fitness coach to reach real weight loss success.